![]() The main reason for a pre-save campaign is, of course, that you can promote a release before it’s available on the streaming services, not just as a pre-announcement, but with a clear call to action. So please take this short waiting time into account when planning your campaign. Please note that it can take up to two days from the time the release is delivered to Spotify until we can add the URI to your link site. The best way to do this is to choose the free service “ Spotify Pre-Save” and as soon as the URI is available, we will put it into your link site, which you can share with your fans. Pre-Save is available for singles, EP’s and albums. To set up a Spotify Pre-Save campaign via iGroove, all you need is an upcoming release that has already been delivered to Spotify. The campaign can run for two or even more weeks so that you can really collect a lot of Pre-Saves. There is no point in setting up a pre-save campaign two days before the song is released. So instead of getting fans to listen to the new release and save it in their library on the day of release, you have a longer lead time thanks to Pre-Save.Īs with pre-sales via iTunes, Amazon etc., we recommend that you allow sufficient lead time for Spotify Pre-Saves. In a nutshell: With Pre-Save you give your listeners the opportunity to save an upcoming release before its release, so that it will appear directly in the fan’s library on the release day. In this blog we explain how they work and what advantages they bring. But how is this supposed to work with streaming services, where you don’t own the music and therefore can’t pre-order it? This works via so-called Pre-Saves, which are possible at Spotify and Apple Music. With download shops or physical products, it’ s already standard practice to make the release available for pre-order, for the sole reason that you can collect sales for the important first chart week. What the advantages are for the promotion and the algorithms.How to set up a pre-save campaign on Spotify and Apple Music.
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